The Bankbazaar platform has automated banks and insurance underwriting processes through its platform. It is a category leader in online loans and credit cards. It was getting 750,000 visits via organic search in January 2015, growing 2x per quarter. Organic (free) traffic has increased from 16% to 36% over the past few quarters.
It has done product integration with 70 partners already, and plans to take it to 100. It already has an international site for Malaysia and plans to launch five new sites for different markets by March 2015.
