65% of Zomato?s total traffic is through mobile, with 35% through desktop. Mr. Goyal suggests that mobile is gaining ~8% share every month despite the fact that desktop is still growing. Zomato?s revenue stream is platform-agnostic;
About 6% of listings on Zomato are paid ? down from ~10% in January due to significant increases in listings (i.e., increase in denominator). The count of total listed restaurants is ~80,000 currently;
longer-term, if the market pans out per Zomato?s expectations, advertisements should contribute ~40% of total revenues, food ordering should account for 30% of total revenues, and the remaining 30% should come from other products such as table booking and SaaS-based products.