At the MWC2015, HTC's wearable strategy was unveiled, find a good partner for niche products. This is a sense-making strategy, given it is a latecomer with less resource. HTC tied-up with Valve, a leading online game platform, and released HTC Vive, a betaversion of VR (virtual reality) headset, for third-party game developers.
The consumer version is slated for launch in late 2015. HTC Vive will detect users head movements to provide a 360-degree view of the vision field, with the help of multiple built-in sensors. Also, HTC teamed up with Under Armor, a leading sportswear brand to launch HTC Grip, a GPS-enabled smart wristband (retailed at USD199) for fitness monitoring (via UA Record app) and message/task alerts. This rugged, waterproof device works with both iOS and Android OS devices
