Out of Box are Out of the Box Ideas that come to our mind or it could be some case study that we have read and we'd like to publicize the same for benefit of others who can improvise it further.
ITC Suppply Chain Monitoring
This is from their foods division. They have control to such an extent they can pin point which area in the Bangalore City is selling their SunFeast Biscuit rapidly and how to stock that distributor so that consumers are always guaranteed to get the products and no absolutely disappointment. In this regard, they are so well advanced that the next consignment can also Print Buy 3 and Get 4th Free on the Packaging and deliver it on time for the consumer who will be at the doorstep of retailer very next time maybe in a week or 10 days. All this is Possible by using Analytics and Technology to assist Production & Marketing :-)
eCommerce Supply Chain Analytics
Ms Nilima buys a Red Shoe and tweets about the same. Within the next 5 minutes company witnesses 3 more orders and then in the next 1 hour there are over 50 orders for the same shoe from different parts of India.
The Analytics Team Flags the same to Warehousing Robots which move the entire rack containing that shoe to the place of dispatchment because it is selling like Hot Cakes :-)
