Reliance Jio latest Jio Happy New Year offering for new customers includes 30GB per month data allowance along with free voice services. Existing consumers availing the Jio Welcome offer will automatically migrate to Happy New Year from January 1, 2017 which will have validity till 31-March-2017. Essentially, this shall decongest network as 20% of users are using-up bulk of network capacity, while 80% are using less than 1GB/month
RJIO seeks to accustomise consumers to use high amount of data through sale of high volume data packs at reasonable pricing, and leveraging its data capacity advantage. This will likely result in higher subscriber retention even when services become paid.
Fastest ramp-up of technology services globally to reach 52mn customers in less than 3 months:
Jio's mobile broadband usage on 4G LTE network is 25x the average broadband user
