As smartphone screen size increases, a greater percentage of people start engaging more fully in varied online activities. Survey evidence showed that a higher proportion of users with >5" screen sizes performed more varied online activities than those with phone screens smaller than 5". The activities that showed the greatest upturn were gaming, payments, shopping, and music/video downloads.
Survey evidence also showed that an increase of at least 20%-50ppt in the percentage of people who were spending over 30 minutes on various online activities using smartphones with screen size >5" vs. those who were using smartphones with screen size of 4-5 inches.
This shows not only that greater percentage of people use smartphones for performing various activities but also that a greater percentage of people spend more time with smartphones having larger screens.
In 2016, shipments of phones with >5" screen size constituted 67% of total smartphone shipments in India
