Reliance Jio now has more than 20% market share, and it will be important to keep an eye on a few things:
Till date, Jio's subscriber base has seen incremental increase, thanks to smaller players exiting the market. Now that the consolidation is over, will it be able to maintain that growth?
Initially, Jio planned to offer digital content as a freebie for 90 days. It wanted to monetise later. But as of today, content is still being offered free. Can it manage to charge for content.