Author Topic: Idea Bid Strategy for 2015 Spectrum Auction  (Read 2403 times)

wiredlife

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Idea Bid Strategy for 2015 Spectrum Auction
« on: January 20, 2015, 12:37:05 PM »
This is how we feel Idea Cellular will bid in the forthcoming 2015 Mega Spectrum Auction

Scene - 1
Renews spectrum in 900 for cINR180bn (we assume Idea adds only 5 MHz in most markets).
Estimated wallet for 3G would be INR40bn and may add data spectrum in max two key markets

Scene - 2
Opts out from one or two circles with relatively lower contribution to revenues and diverts more proceeds to 3G.
3G wallets is increased to INR 60bn and attempts to add 3G spectrum in leadership markets including Andhra Pradesh, Gujarat and Maharashtra.