Idea Cellulr along with other operators have hiked Voice Call tariffs as well as reducing the minutes of usage on STV and STD / Minutes Pack for Pre-Paid Users. The following Chart shows the details and impact of Idea Cellular mobile Call tariff hike across India in the month of Feb-2013.
The Tariff hikes are based on various sensitivity factors so that Idea would want to retain traffic and Revenue market share wherever it is number one.