India’s Most efficient on Cost Plain Vanilla Wireless Operator Idea Cellular was not too far behind market leaders – Airtel and Vodafone in Hiking Tariffs. The Trio Combined control over 2/3rd of the Indian Cellular Revenues. Here is a list of circles where Idea Cellular hiked its Tariff to increase ts RPM without negatively affecting the overall MoU or Traffic pattern. Idea infact managed to increase Revenues in several circles despite undertaking the hike.
| Circle | Old pack | New pack |
| AP | Launched STD Mins Pack Of Rs42 – 100 mins free to STD Mobile No. – validity 15 days | Launched STD Mins Pack Of Rs42 – 75 mins free to STD Mobile No. – validity 7 days |
| Assam | Cost of Pack Rs8 – validity 30 days – Local & STD calls @ Rs0.40/min | Cost of Pack Rs21 – validity 30 days – Local & STD calls @ Rs0.40/min |
| Bihar | Local pack of Rs17 – validity 56 days – First 60 secs will be charged @ Rs0.012/sec & thereafter Local calls to Mobile No. @ Rs0.40/min | Local pack of Rs17 – validity 56 days – First 60 secs will be charged @ Rs0.013/sec & thereafter Local calls to Mobile No. @ Rs0.40/min |
| Delhi | STD Mins Pack Of Rs15 – 25 mins free to STD No. – validity 3 days | STD Mins Pack Of Rs15 – 25 mins free to STD No. – validity 2 days |
| Delhi | STD Mins Pack Of Rs24 – 43 mins free to STD No. – validity 7 days | STD Mins Pack Of Rs24 – 43 mins free to STD No. – validity 4 days |
| Gujarat | STD Mins Pack of Rs48 – 110 Mobile mins free to STD No. – validity 14 days | STD Mins Pack of Rs48 – 85 Mobile mins free to STD No. – validity 7 days |
| Gujarat | STD Pack of Rs31, STD calls to Mobile No. @ Rs0.35/min, validity 30 days | STD Pack of Rs14 – First 90 Mobile sec will be charged @ Rs0.02/sec & thereafter STD calls to Mobile No. @ Rs0.35/min – validity 30 days |
| Haryana | Local Pack Rs39 – validity 30 days – Local calls to Own Network free from 11pm to 6am | Local Pack Rs39 – validity 28 days – Local calls to Own Network free from 11pm to 6am |
| Haryana | Minutes Pack Rs71 – 125 mins free to Local & STD No. – validity 9 days | Minutes Pack Rs71 – 125 mins free to Local & STD No. – validity 7 days |
| Karnataka | Local Pack Of Rs17 – validity 90 days – First 120 secs will be charged @ Rs0.02/sec & thereafter Local Mobile calls to Own Network @ Rs0.012/6 sec | Local Pack Of Rs17 – validity 56 days – First 120 secs will be charged @ Rs0.02/sec & thereafter Local Mobile calls to Own Network @ Rs0.012/6 sec |
| Kerala | Local Pack of Rs149 – validity 30 days – Local calls to Own Network free from 11pm to 7am | Local Pack of Rs194 – validity 30 days – Local calls to Own Network free from 11pm to 7am |
| Kerala | STD Pack Rs34 – STD calls to Mobile No. @ Rs0.30/min – validity 30 days | STD Pack Rs34 – STD calls to Mobile No. @ Rs0.35/min – validity 30 days |
| Maharashtra | STD Pack Rs29 – First 60 secs will be charged @ Rs0.02/sec & thereafter STD calls @ Rs0.35/min – validity 30 days | STD Pack Rs29 – First 60 secs will be charged @ Rs0.02/sec & thereafter STD calls to Mobile No. @ Rs0.35/min – validity 30 days |
| MP | STD Pack Of Rs58 – STD calls to Mobile @ Rs0.35/min – validity 90 days | STD Pack Of Rs58 – STD calls to Mobile @ Rs0.35/min – validity 75 days |
| Punjab | Local Pack of Rs19 – validity 12 days – Local calls to Own Network @ Rs0.20/min | Local Pack of Rs19 – validity 9 days – Local calls to Own Network @ Rs0.20/min |
| Rajasthan | STD Mins Pack of Rs9 – 20 mins free to STD Mobile No. – validity 2 days | STD Mins Pack of Rs12 – 21 mins free to STD Mobile No. – validity 2 days |
| UP-E | Seconds Pack Rs27 – 3000 Seconds free to Local Mobile No. – validity 4 days | Seconds Pack Rs27 – 2850 Seconds free to Local Mobile No. – validity 4 days |