HTC Caught on Wrong Foot as SmartPhne Market Shifts Focus to Low / Mid End Phones

HTC Mobile OneHTC is caught on the wrong foot due to the decelerating growth of the high-end smartphone market and HTC’s weak position in the mid-low-end market. HTC is still facing structural challenges from smartphone demand polarization and commodization. Competition could be more intense when high-end makers put more emphasis on mid/low-end products, and low-end makers seek for product upgrades.

HTC’s over-concentration on the new One model (other models are weaker than expected in terms of shipments) could cause high earnings risk for HTC. Now we believe that the risk could come earlier than expected as – high-end smartphone growth is decelerating recently, which will put HTC in a weak position as its product mix highly

Read more

HTC – SmartPhones & Headwinds in Sales

HTC Mobile to Face HeadwindsHTC, Manufacturer of the World’s Best SmartPhne HTC One is seeing some headwinds as the momentum for HTC One has slowed and expect its June sales to decline by double digit MoM. We believe the market is overly optimistic about HTC One, ignoring the mature high-end market and Samsung’s aggressive marketing. Although HTC plans to launch several new models, such as the Butterfly, the HTC One mini and another mid-end phone, we believe none of them offer much attraction (price or product differentiation) to carriers.

From 2009-2012, consumers[US & Europe] were chasing smartphone

Read more

Nokia wins injunction against HTC One in MicroPhone Case

The Amsterdam District Court has granted Nokia’s request for a preliminary injunction against HTC regarding the microphone technology that HTC uses in its current flagship model, the new HTC One.

Nokia claims the microphone components were invented by and manufactured exclusively for Nokia. HTC said in an official statement “HTC is disappointed in the decision. We are considering whether it will have any impact on our business and we will explore alternative solutions immediately.

Read more

HTC One (M7) Competing Galaxy S3 and iPhone 5

HTC launched its new flagship model “One” (previously known as M7) on 19 February. Compared with ‘Butterfly’, One features a smaller size screen (4.7-inch, versus 5″), more powerful AP (1.7 GHz quad core, versus 1.5 GHz), higher resolution (468 ppi, versus 441 ppi), metallic feeling (aluminium unibody casing, versus polycarbonate), better sound quality (dual front-facing … Read more