How NetEase Built the Cloud Music + Social Business ?

NetEase Cloud Music is equipped with what the co touts as an industry-leading music library in terms of song coverage and sound quality. Users have access to more than 1m songs streamed at up to 320kbit/s (the broadly accepted upper bound for MP3 sound quality), which are moreover free of charge. Such premium content is otherwise only offered to paying users using other players such as Tencent’s QQ Music. This cloud-based app allows users either to play their favorite songs online or to download them onto local storage.

NetEase Cloud Music enables users to search for music by singing, humming or otherwise playing a song, an innovative feature we believe exclusively provided by NetEase on mobile devices. Our tests revealed generally high accuracy from such modes of search, revealing an advanced voice recognition technology inside the product. (more…)