Airtel Unveils – “Win Customers for Life” Strategy

Airtel Win Customers for life StrategyAt Analysts Conference, Bharti Airtel Management shared Color on its new Strategy – Win Customers for Life. This is developed on its underlying five-pronged strategy: 1) better go-to-market excellence; 2) voice pricing – no need to undercut; 3) data pricing in such a way that data ARPU grows; 4) focus on data and digital services (m-commerce); and 5) war on waste, i.e manage costs better. Subscriber growth has accelerated in the past one year, which is ahead of competition vs. previous years. However, ARPU increase will be led by subs taking 3G and 4G.

Airtel believes networks will be a key differentiator, especially on data. The (more…)

Why Airtel’s 4G Tariff Converge with 3G in some Circles ?

Realince Jio 4G LaunchedIn circles where Airtel offers 4G services, it now offers 4G-LTE data at the same tariff as 3G (in some higher-end dongle plans 4G is even cheaper than 3G). We believe this is a significant event in the life cycle of 3G in India. While we are yet to see any operator launch 4G on 1800 MHz, if the pricing here is the same as on 4G on 2300 MHz (very likely), we foresee a situation where 3G networks will be competing against newer networks of far superior capability (on speed, coverage and cost).

How Profitable is 3G Data Service as an Incremental Offering in India ?
While world over the experience on data profitability is not clear, Indian telcos have consistently claimed that the data business (more…)

Which SmartPhones are 4G LTE Compatible to Airtel / Reliance Jio ?

4G LTE HandsetsMukesh Ambani of Reliance Jio Infocomm is best known to create hype over his unborn ventures so that it becomes a self marketing tool. Even though Airtel has successfully launched 4G LTE Services, we have had very few inquiries regrading Airtel 4G and dozens of e-mails from our readers asking us to list out all the 4G LTE compatible handsets with Reliance Jio Infocomm.

How to Choose a 4G LTE Compatible Phone ?
One should be careful to see which 4G LTE compatible phones will actually work in India ? Follow these steps.
1. Identify the SmartPhone Handset or Model.
2. Then goto to the section which (more…)

HTC Desire 816 + ZTE Grand Memo II SmartPhones at #MWC 2014

Live Picture of HTC Desire 816 Launch at MWC 2014At the MWC, HTC launched its new mid-end device, Desire 816, which features 5.5″ Super LCD screen, 720p video recording, QCOM MSM8228 1.6GHz quad-core AP, dual front-facing speakers, Boom Sound, 2600 mAh battery life, and 5 MP/13 MP camera (both front/rear camera being upgraded). We view these hardware spec attractive, but pricing could be the key swing factor.

HTC M8 High End SmartPhone Features & Review
On 25 March 2014, HTC plans to announce its new flagship model, M8. We expect M8 to be slightly bigger than M7 (4.7″), and to upgrade its camera to something similar with Google’s Project Tango (two camera modules to capture the depth information). If M8 is going to support 4K video recording (more…)