Reliance Jio 4G LTE / Small Cell Deployment indicate Mobile Data Pricing at 50% Discount to Airtel

Jio 4G LTE Small Cell DeploymentDue to increased demand in urban areas, a majority of the data rollout is happening through Small Cells. Compared to BTS, small cells costs 30% less to Huawei; however, small cells are selling at the same price vs BTS of nearly INR 1.0-1.2mn, including ancillary cost, due to higher demand. Small cells provide one-third of coverage compared to BTS but due to lower space requirements, they suit the urban network rollout.

Reliance Jio’s network investment and spectrum holdings provide it significantly higher capacity than existing operators, thereby allowing Jio to reduce data rates/MB to less than 50% of the current market pricing led by Airtel. The company’s investments are long term in nature, and not much in the way for short-term (more…)

Reliance Jio Phased Launch in Next 3 to 6 Months

Reliance Jio Launch IndiaReliance Jio Infocomm wishes to integrate 800Mhz Spectrum from Reliance Communications before launching commercial services in a phased manner spanning over the next 3 to 9 months. The next 2 months will see upscaled trials (beyond employees), to test scalability and coverage. Their biggest advantage is the pan-India 800 Mhz spectrum for LTE, while none of the incumbents are launching LTE on sub-Ghz spectrum.

Reliance Jio is unlikely to use the 2G/3G network of even roaming partners like RCOM/BSNL, their network coverage needs to be near-perfect (more…)

How Akash Ambani is Positioning Jio Mobile Data LTE Offering for 1 Bn Consumers?

Akash Ambani's Jio Mobile Data StrategyReliance Jio Infocomm launch still looks to be a few months away. This has been the ongoing dilemma for the past few years now, and the uncertainty is not helping anyone. Management attributed this to a combination of some more testing to be fully-ready for all data applications, being able to integrate 800MHz, etc.

What is Akash Ambani’s Mobile Broadband Strategy for 1 Billion Consumer Market ?
Jio is basing its approach on poor data speeds and low internet penetration in India, and expectation of high growth over the next 10 years in data traffic, especially video (more…)

Why LTE – Voice Fallback Crucial for Reliance Jio ?

Reliance Jio VolTEFew countries offer both TD and FDD simultaneously – US and Sweden are the two markets. LTE ecosystem is well developed across multiple bands ranging from 800/900/1800/1900/2100/2500/2600MHz. In fact, 2300MHz doesn’t appear to be a very popular band amongst the sample set of 18 countries.

LTE was launched on an average seven years after 3G launch and when data contribution to revenue averaged ~27%. Assuming Reliance Jio’s launch by end of CY15, the data contribution in India would be ~20%. While it may seem slightly early, we believe the key is the development of the right (more…)

Reliance Jio Delivered Unmatched LTE Backed Wi-Fi Experience at IPL Mumbai

Reliance Jio 4G Speeds UnbeatableReliance Jio Infocomm launched Jio Chat App (messaging /file sharing, audio & video calling app) last month and has already crossed 500,000 downloads. During IPL matches in Mumbai, the company offered free Wi-Fi facility backed by 4G LTE network for over 30,000 spectators at the Wankhede Stadium.

A reader of our Blog has sent in this review along with a screenshot of the Speedtest Result using OOKLA App he performed at the Wankhede Stadium using Reliance Jio Mobile Broadband. The results were quite impressive, clocking speeds of 51Mbps download and 36Mbps upload. It took just half a minute to download a 60 MB video, which typically takes ~4 minutes on (more…)

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