Idea Cellular one of the Top 3 Telcos in India has been a subject of critic for being laid-back in its approach on 4G LTE Mobile Data services. Idea invested aggressively in expanding 2G Voice Network and expects the next few quarters for voice rates to remain stable at around present levels and do not see much upside.
What is Idea’s 4G LTE Strategy ?
We all know that Idea Cellular currently occupies the Top or Second Slot in Revenue Market Share in 10 of the 22 Telecom Circles of India – Maharashtra, Kerala, Madhya Pradesh, Punjab, Haryana, Andhra Pradesh, Himachal Pradesh, Delhi, UP (West) and Gujarat. Idea currently earns 75% of its Revenues